Where they started
Three beautiful properties fully hostage to OTA listings: 78% of bookings paid a commission, and the brand’s own site ranked below aggregators for its own name + destination terms.
What we did
- Built destination + experience pages matching booking-intent queries.
- Earned travel-press links with a seasonal data story on quiet-season travel.
- Marked up rooms and offers with schema so rich results carried price direct.
The compounding is visible below — and unlike OTA placement, it doesn’t rent.