FAQ schema
Also called: FAQPage schema, faq structured data
FAQ schema (FAQPage structured data) is JSON-LD markup that labels a page's question-and-answer content so search engines can identify each question and its answer. Since May 7, 2026, Google no longer shows FAQ rich results in Search, so the markup no longer expands your listing.
FAQ schema uses the schema.org FAQPage type. You wrap a page’s Q&A block in JSON-LD: a FAQPage object holds a list of Question items, and each question carries an acceptedAnswer of type Answer. It is meant for official, page-owner-authored answers, not forum threads or pages where users submit answers (that content belongs in QAPage markup).
What changed
For years, valid FAQPage markup earned an expandable rich result that pushed competitors down the page. That perk shrank in August 2023, when Google limited FAQ rich results to “well-known, authoritative government and health websites.” It ended entirely on May 7, 2026: Google’s documentation now states the FAQ rich result feature “is no longer shown in Google Search results,” and the dedicated help page was retired. Search Console FAQ reporting and Rich Results Test support wound down after that.
Google says there is no need to rip the markup out, because unused structured data does not harm Search. A minimal example:
{"@context":"https://schema.org","@type":"FAQPage",
"mainEntity":[{"@type":"Question","name":"Is FAQ schema still worth adding?",
"acceptedAnswer":{"@type":"Answer","text":"It no longer creates a rich result in Google."}}]}
The lasting value is structural. Clean, well-labeled Q&A content is easy for both people and AI answer engines to parse, even without a SERP enhancement.
How it affects your traffic
If your SEO plan still counts on FAQ rich results for extra SERP space, that traffic lever is gone as of May 2026, and pages built mainly to farm FAQ real estate now look thin. A technical SEO review moves that effort into structured data that still earns enhancements (product, review, breadcrumb, article) and validates every type in the Rich Results Test so you are not shipping dead markup. It also keeps your Q&A content organized for AI answer engines, where clear question-and-answer passages are easier to quote. That is the kind of cleanup our Technical SEO service handles.
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